Make
Visual automation for complex workflows
automationFree planSetup: moderate
8.8
Try Make →AppAdvize
Score / 10
Overview
Make (formerly Integromat) is a visual automation platform that handles complex, multi-step workflows more affordably than Zapier. The visual canvas makes it easy to see exactly what your automations do. Popular with agencies running automations for clients.
Pros & Cons
What we like
- ✓Much cheaper than Zapier at scale
- ✓Visual canvas makes complex flows easier to understand
- ✓Handles complex conditional logic well
- ✓Generous free tier
Watch out for
- ✕Steeper learning curve than Zapier
- ✕Fewer native integrations (though still 1,500+)
- ✕Error handling is less friendly for beginners
Best for
- Agencies building automations for clients
- Power users with complex workflows
Not ideal for
- Non-technical beginners (use Zapier instead)
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AppAdvize Scores
Ease of Use7.5/10
Value for Money9.5/10
Support Quality7.5/10
Integrations9/10
Scalability9/10
Overall8.8/10
Pricing
✓Free plan available
Free — Free (1,000 ops/month); Core from $9/month
Enterprise plans available
Quick Facts
- Founded
- 2012
- Users
- 500k+ users
- Setup time
- ~45 min
- Complexity
- moderate
- Maturity
- established
Last verified: 2026-03-01