7.2
Visit Constant Contact →AppAdvize Score
out of 10 · How we scoreAffiliate disclosure: Some links on this page are affiliate links. If you sign up through them, AppAdvize may earn a commission — at no extra cost to you. Commissions never influence our scores or recommendations; see how we test and score.
Reviewed by the AppAdvize editorial team · last verified March 2026
Overview
Constant Contact is one of the original email marketing platforms, built for small business owners who want ease of use over advanced features. It covers email campaigns, event marketing, surveys, and basic social media posting. Its onboarding, phone support, and educational resources are notably stronger than competitors — important for non-technical users. Compared to ConvertKit or ActiveCampaign, it lacks advanced automation. Compared to beehiiv, it lacks creator-specific tools. Its audience is primarily brick-and-mortar and service businesses.
Pros & Cons
What we like
- ✓Real phone support — rare in email marketing
- ✓Easiest onboarding in the category for non-technical users
- ✓Event registration and management built in
- ✓Strong educational resources and guidance for beginners
Watch out for
- ✕No free plan after trial
- ✕Automation and segmentation far behind ActiveCampaign or ConvertKit
- ✕Expensive relative to what you get compared to newer tools
Best for
- Local service businesses and non-profits who need phone support
- Non-technical users who value hand-holding over advanced features
Not ideal for
- Creators wanting growth tools (beehiiv is far better)
- Businesses needing advanced automation (ActiveCampaign)
Alternatives
See all Constant Contact alternatives, compared →AppAdvize Scores
Ease of Use8.5/10
Value for Money6.5/10
Support Quality9/10
Integrations7.5/10
Scalability7/10
Overall7.2/10
Pricing
Free — Paid plans — 60-day free trial (see constantcontact.com/pricing)
Quick Facts
- Founded
- 1995
- Users
- 600,000+ customers
- Setup time
- ~30 min
- Complexity
- simple
- Maturity
- established
Last verified: 2026-03-01