7.8
Visit Streak →AppAdvize Score
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Reviewed by the AppAdvize editorial team · last verified March 2026
Overview
Streak is a CRM built entirely within Gmail, turning your inbox into a pipeline. Email threads become deal records; pipelines live in Gmail's sidebar. Streak is ideal for teams who already live in Gmail and resist adopting an external CRM — the onboarding is zero friction because there's nothing new to log into. The free plan covers personal CRM use. Paid plans add team pipelines, shared contacts, reporting, and data enrichment. Popular with recruiters, sales teams, and business development professionals.
Pros & Cons
What we like
- ✓Zero context switching — CRM lives in your existing Gmail inbox
- ✓No data entry overhead — emails automatically populate deal records
- ✓Free plan covers individual sales tracking
- ✓Email tracking (open and click notifications) built in
Watch out for
- ✕Only works with Google Workspace / Gmail — not usable with Outlook
- ✕Less powerful than HubSpot or Pipedrive for complex sales workflows
- ✕Team collaboration features require paid plan
Best for
- Solo consultants and freelancers who want CRM without leaving Gmail
- Small Google Workspace teams resistant to adopting an external CRM tool
Not ideal for
- Teams on Outlook or Microsoft 365
- Businesses needing advanced reporting and forecasting (HubSpot or Pipedrive)
Alternatives
See all Streak alternatives, compared →AppAdvize Scores
Ease of Use9/10
Value for Money8/10
Support Quality7.5/10
Integrations7.5/10
Scalability7.5/10
Overall7.8/10
Quick Facts
- Founded
- 2011
- Users
- 750,000+ users
- Setup time
- ~15 min
- Complexity
- simple
- Maturity
- established
Last verified: 2026-03-01