Close
CRM built for inside sales — calling, email, and SMS in one place
crmSetup: moderate
8.5
Visit Close →AppAdvize
Score / 10
Overview
Close is a sales CRM purpose-built for inside sales teams that live on the phone and in their inbox. It includes built-in calling (VoIP), SMS, email sequences, and power dialer — replacing the need to switch between a CRM and a separate calling tool. The pipeline view is clean and fast, and the activity feed makes it easy to stay on top of follow-ups. Close is particularly popular with SaaS startups and B2B agencies with active sales motions.
Pros & Cons
What we like
- ✓Built-in VoIP calling and SMS — no extra tools needed
- ✓Power dialer for high-volume outreach
- ✓Email sequences with open and click tracking
- ✓Fast, keyboard-friendly UI designed for sales reps who move quickly
Watch out for
- ✕No free plan or free trial (demo available)
- ✕Overkill for businesses not doing active outbound sales
- ✕Less marketing automation than HubSpot or ActiveCampaign
Best for
- B2B agencies and consultants with an active outbound sales motion
- SaaS and service businesses where reps make many calls per day
Not ideal for
- Businesses without a dedicated sales function (HubSpot free CRM is sufficient)
- Marketing-led businesses that don't do outbound calling
Alternatives
AppAdvize Scores
Ease of Use8/10
Value for Money7.5/10
Support Quality8.5/10
Integrations7.5/10
Scalability8.5/10
Overall8.5/10
Quick Facts
- Founded
- 2013
- Users
- 6,000+ businesses
- Setup time
- ~60 min
- Complexity
- moderate
- Maturity
- established
Last verified: 2026-03-01